Feature

New Customer Experience Centre brings applications to life

In March 2025, WAGO completed a four-year development of its new UK headquarters. The Customer Experience Centre is a vital part of the building, hosting customers for training as well as product specification. Demonstration equipment is integral to presenting operational products, and WAGO has partnered with Spelsberg to provide the industrial enclosures that house its products.

03/11/2025 16:09:12

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To develop relationships or discuss complex matters in depth, face-to-face meetings are vital. This is particularly true when industrial applications focus on the ease of use and build quality of tactile equipment. These were the key motivations for the development of WAGO UK & Ireland’s new, multi-million-pound headquarters.

In March this year, the electrical connection manufacturer officially opened its 62,000ft² eco-friendly offices and warehouse in Rugby, where the German company has had a presence since 1990, benefitting from its central UK location. Previous visitors to Rugby will remember the 250m-high radio masts, finally removed in 2007, and it’s on this historic site that WAGO’s new UK facility is based. Rugby’s newly developed residential and commercial area of Houlton is named after the American town that received the world’s first transatlantic phone call, sent from Rugby Radio Station in 1927.

Following that technological achievement, it’s fitting that WAGO’s application to develop on the heralded land was granted as part of the company’s UK growth plans. The building hosts just over 100 people, with capacity to double that figure, and the facility has been constructed to a BREEAM Excellent standard, using WAGO’s electrical connections throughout.

Read the full article in DPA's November 2025 issue

Written By Sophia Bell

Sophia Bell is the Group Editor of DPA, Connectivity, and PBSI. She joined the team in 2020 as Assistant Editor after achieving a First-Class Honours BA in English Literature and Film Studies from the University of East Anglia. In her current role, she leads the editorial strategy, driving digital growth and ensuring each title continues to deliver trusted, relevant insight for engineering and manufacturing professionals.