Hot coffee and hard questions at Advanced Engineering

Engineering and manufacturing companies visiting Advanced Engineering 2025 can book tailored one-to-one sessions on PR, digital marketing, design, GEO and AI, delivered by Stone Junction from its newsstand on booth Z162 at the NEC Birmingham on 29-30 October. 

The bodega-style stand will serve coffee and hand out a special edition newspaper, while visitors use their appointment to bring real challenges and leave with practical advice shaped for their business.

Appointments can focus on challenges such as how to raise a company’s profile in specialist sectors, how to improve the performance of digital campaigns, where design adds most value in technical communications, or how technologies such as GEO and AI can be applied to marketing. 

Each slot lasts 10 minutes and is shaped entirely around the issue the visitor brings with them.

The newsstand will be styled as a New York-style newsstand, serving coffee and distributing a special edition newspaper produced for the event. 

The paper will feature project stories and short columns linked to the topics covered in the consultations, giving visitors something to take away after their appointment.

“Industrial companies know the value of good communication but often don’t have the time to stop and focus on it,” said Richard Stone, Managing Director of Stone Junction. 

“These appointments give them that chance. Whether someone wants to understand why their website isn’t delivering, how to get a new product noticed, or what role AI might play in their marketing, we’ll give them ideas they can put into action straight away.”

Appointments can be reserved now through dedicated Calendly links. Visitors can choose the subject most relevant to their business and secure their time at the newsstand before the event:

• Book a PR slot
• Book a digital marketing slot 
• Book a GEO & AI slot 
• Book a design slot 

By booking in advance, visitors can be sure of a dedicated slot in their chosen area. The format also ensures conversations are private, focused and designed to leave attendees with practical outcomes rather than broad advice. 

For those who prefer to drop in, a limited number of walk-up sessions will be available across both days of the show.