Marketing expert Chatty Hatter hosted an EDS special of its ever-popular podcasting series ‘That Engineering Chat’ live from stand E26, after meeting some of the key movers and shakers at this year's show.
Made by and for the engineering community, this uplifting podcast series, which launched in 2020, aims to champion leaders in the electronics and manufacturing industries while helping them promote their technology and services, vision and expertise in a fun, engaging way.
Sponsored by Wurth Electronics and returning to EDS for the second year running, the show special consists of 14 fun-packed episodes, starring a range of exhibitors.
Each guest chosen to appear on the show had 15 to 20 minutes to showcase their company, product or service – and had some fun making it!
Hosted by Chatty Hatter Director Nicole Piesse Turner, who has almost 30 years in the engineering industry as a media and marketing specialist, That Engineering Chat was created two years ago to give a voice to people within our ever-evolving, ground-breaking industry.
Podcasting has become increasingly one of the most popular marketing tools used by clients, due to the unique and authentic way it gives companies a voice while reaching colleagues and clients in a personable and accessible way – and the creation of ‘That Engineering Chat’ was no exception.
Now with an in-house podcast production agency and a state-of-the-art studio, the Chatty team produce, edit, film and create innovative podcasts for clients both in the recording suite or on-the-road, before distributing them through the Acast service.
Each podcast can be found and subscribed to on Apple, Google Podcast and Spotify, with episodes also available to view on YouTube.
As well as offering guest spots on That Engineering Chat, the agency also offers clients bespoke podcast packages, which have allowed some of the industry’s biggest players, such as Simms International, to create their own unique series.
The content can then be distributed in any way they like, to staff, colleagues, clients and the industry at large.
While podcasts are a popular choice for clients, Chatty Hatter is also able to offer a comprehensive “one-stop shop” for all things publicity, from the unique and bespoke – such as event hosting, coaching and hosting services – to the traditional such as placing adverts, print campaigns and web design.
The agency’s main aim is to deliver an exceptional marketing service to clients in a way that best gets their unique voices heard.
This episode of That Engineering Chat is the next in our Engineering Design Show takeover series. Nicole chats to Andy Quenault, who is a Group Publisher for DPA, PBSI and Connectivity. Andy shares why EDS is one of the best shows that he attends each year and what makes it so great for exhibitors too. Andy and Nicole also reflect on their working relationship before Nicole set up Chatty Hatter! Check it out here.
Thank you to Wurth Electronics UK for sponsoring this takeover series of That Engineering Chat! To find out more about WE, head to: www.we-online.com.